Soulful brand identity & environmental design.

We’re your design partner for strategic brand identity, wayfinding signage & environmental design—serving arts, culture & community-driven organizations in Detroit & beyond.

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Our Services

  • Beginning with the definition of your strategic brand messaging, we design brand identities visuals such as logos, graphics and style guides.

  • Complex exterior wayfinding systems to simple storefront signage, interior branding and event signage.

  • Using public engagement as a basis for community building through design, we design and facilitate in-person and digital engagements to steer community-driven branding, wayfinding, and environmental design projects.

  • Working with architects and urban designers, we conduct research and develop design standards for public spaces that drive cultural identity.

  • We use traditional lettering design and illustration in many of our projects to create a sense unique personalization and a human touch.

  • We design communications to launch brand identity work, promote events and support strategic campaigns. And, while it’s the last on the list, this is where we started!

our perspective

We work with heart-centered organizations—helping them communicate well, build meaning, and make places and spaces feel more like home.

We are creatives who use design for more than a capitalist tool. Branding, signage, and environmental design are ancient means of communication that help society interact with one another, relate, and understand themselves and the world around them. Design builds community.

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ON THE ‘GRAM